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Merlin Entertainments

Where In The Park Podcast Blog

What's In A Name? Discovering the History Behind the Disney Landmarks within our WITP Logo

What's In A Name? Discovering the History Behin...

Discover how the Where In The Park logo was inspired by real hidden details at Disneyland—from Snow White’s Wishing Well and the Sword in the Stone to Paradise Park at...

What's In A Name? Discovering the History Behin...

Discover how the Where In The Park logo was inspired by real hidden details at Disneyland—from Snow White’s Wishing Well and the Sword in the Stone to Paradise Park at...

Snow White's Wishing Well & Grotto

Snow White's Wishing Well & Grotto

Discover the fascinating story behind Snow White’s Wishing Well at Disneyland, how it uses forced perspective, and how it inspired the first word in the Where In The Park logo.

Snow White's Wishing Well & Grotto

Discover the fascinating story behind Snow White’s Wishing Well at Disneyland, how it uses forced perspective, and how it inspired the first word in the Where In The Park logo.

The Sword In The Stone

The Sword In The Stone

The Sword in the Stone isn’t just a photo op—it’s where we found the “In The” for our logo. Learn how this Fantasyland detail shaped the heart of our brand.

The Sword In The Stone

The Sword in the Stone isn’t just a photo op—it’s where we found the “In The” for our logo. Learn how this Fantasyland detail shaped the heart of our brand.

Paradise Park

Paradise Park

The final word in our logo—“Park”—was inspired by a plaque in Disney California Adventure’s Paradise Park. Discover how World of Color helped shape our visual identity.

Paradise Park

The final word in our logo—“Park”—was inspired by a plaque in Disney California Adventure’s Paradise Park. Discover how World of Color helped shape our visual identity.